Pride Month

I took the lead in launching T-Mobile’s Pride Month brand activation at their flagship stores. Collaborating seamlessly with sponsorship and brand teams across functions, we brought to life a tangible embodiment of T-Mobile’s commitment to celebrating the LGBTQ+ community. I created a bold and oversized dimensional display, meticulously crafted from carved foam and vinyl. This eye-catching installation served as a powerful magnet throughout the entire month, drawing customers in to experience the spirit of pride and inclusivity.